Ellen Macarthur Foundation. Rethink the future

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New video: Ellen MacArthur at the RSA

  • by Joe Iles
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  • 28 Oct 2011
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On 12th October, Ellen spoke at London’s RSA on the theme of ‘Re-imagining business: The transition to the circular economy’. Also participating in the event were Stef Kranendijk, CEO of cradle-to-cradle carpet manufacturer Desso, Paul King of the UK Green Building Council, and Penny Shepherd of UKSIF.

Ellen’s presentation focuses on the opportunity that exists in redesigning products, materials, business models and entire systems to operate on a circular model, and also how we can use innovative technologies to reclaim the sense of the possible in the 21st century.

View the film of the presentations and the Q&A session below:

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