Recognising the need for a global transition, the Foundation moved beyond its initial focus on Europe – a developed and relatively resource scarce economy – to include a look at low and middle income economies, with increased opportunities to explore new elements of the circular economy concept. Brazil, a resource intensive economy, home to existing innovative business models in the bio-cycle – including regenerative agriculture and other important examples of regenerative use of bio-assets – and with a vigorous social innovation culture, offered a great opportunity for doing that.
In setting up the Brazil Hub, we understood there was an acceptance by Brazilian stakeholders to explore the concept and saw appetite in the global CE100 Programme to work in Brazil, where some members have significant presence. Launched in October 2015, the CE100 Brasil is tailored to such organisations who have identified opportunities in the Brazilian market.
The structure of a global network operating symbiotically with localised hubs allows both local and global members to take advantage of the macro trends and micro local economic conditions in their transition to becoming circular businesses in a more effective economic system.
The CE100 Brasil enables member organisations to develop understanding, overcome challenges, and capture opportunities arising from the country’s unique characteristics including but not limited to; a rich biodiversity, a large informal sector and commodity export economy. In common with the global programme, CE100 Brasil aims to provide research and insights, capacity building tools, networking, and collaboration opportunities to support organisations on every step of their circular economy journey.
A circular economy in Brazil: An initial exploration
In its first year, the CE100 Brasil and Ellen MacArthur Foundation have collaborated to develop a position paper which provides an initial overview of existing circular economy activities in Brazil and identifies the potential opportunities in bringing them to scale.
Download the paper and the supporting case study appendix below.
Download the position paper and supporting appendix
The report is also available in Portuguese.