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Industry and the circular economy

November 22, 2012

Industry is taking the circular economy seriously. This is one of the messages coming through the series of circular economy workshops, lectures and round-table discussions currently taking place in St Petersburg. Ekaterina Kulikova, Cradle-to-Cradle consultant at Desso, Moscow explained how her company is leading the way in demonstrating how a different business model can work.

Ekaterina’s presentation was part of the second workshop in the series organised by Maria Zhlevakova, taking place in the National Research University for IT, Mechanics and Optics. Among the 100 plus participants was Dr. Nikolay N. Rolle, Professor of Civil Engineering and Applied Ecology at St. Petersburg State Polytechnical University. Nikolay told James Pitt that he had heard Ken Webster’s lecture on the first night and decided to bring students to the two workshops, adding “I am definitely introducing the circular economy into my engineering courses. It captures the students’ interest in a quite different way.”