Dragon Rouge is an independent global design and innovation consultancy which helps businesses and brands inspire, change and grow. By blending insight, foresight and creativity the consultancy helps its clients create new brands, reignite existing brands and develop exceptional customer experiences.
As a Knowledge Partner, Dragon Rouge will support the Foundation with research and advice in strategic communications and brand strategy, to ensure that circular economy messages inform, resonate and inspire.
This new partnership builds on successful early collaboration between the two organisations via CE100 membership, and more recently through strategic communications research into positioning and messaging of the circular economy, and how best to support growth of circular economy knowledge and understanding within organisations.
The partnership will encompass further collaboration amongst the Foundation’s programmes and projects - including the Make Fashion Circular initiative which brings together leaders from across the fashion industry to stimulate collaboration and innovation necessary to create a new textiles economy aligned with the principles of the circular economy.