The Team



Gail Willows

Gail Willows

Marketing Lead

Role at the Foundation

Gail joined the Foundation to head up a team developing an exciting new initiative taking circular economy learning to an even wider audience. She now develops and manages the organisation's strategic marketing relationships, working on brand positioning, influencer strategy, partnerships and projects that support the Foundation's ambitious vision to scale awareness and understanding of the circular economy globally.


With a degree in Economics and Management, Gail worked within Economic Regeneration, before forging a 15-year career in the marketing and communications field, becoming a Managing Director of a successful marketing agency. Working on B2B campaigns for brands such as MHI Vestas Offshore Wind, high profile consumer campaigns for Fat Face, Volvo Car UK and Hugo Boss and major events such as JPMorgan RTI, the Volvo Ocean Race and the America's Cup. Gail has a specific interest and passion for watersports, and spends much of her time off teaching young children to sail.

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