In 2017, the New Plastics Economy initiative launched their second report, The New Plastics Economy: Catalysing action. This report provides a global action plan to move towards 70% reuse and recycling of plastic packaging, endorsed by over 40 industry leaders, while highlighting the need for fundamental redesign and innovation of the remaining 30%.
The report, developed by the World Economic Forum and the Ellen MacArthur Foundation, with analytical support from SYSTEMIQ, is the first to provide a clear transition strategy for the global plastics industry to design better packaging, increase recycling rates, and introduce new models for making better use of packaging.
1. Without fundamental redesign and innovation, about 30% of plastic packaging will never be reused or recycled
2. For at least 20% of plastic packaging, reuse provides an economically attractive opportunity
3. With concerted efforts to redesign packaging and the systems for managing it after use, recycling would be economically attractive for the remaining 50% of plastic packaging