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Circular economy explainedBusiness

Have the current political and economic shocks actually created enormous opportunities for change? Can businesses currently working on transforming themselves, work together on driving an entire market transformation? 

And what role can the rest of us play in resetting the system and helping to shape that change?

In this episode, Jonquil Hackenberg, CEO of the Ellen MacArthur Foundation, and Lindsay Hooper from the Cambridge Institute for Sustainability Leadership, discuss how catalysing market interventions and designing out competitive disadvantages can work to reshape our system.

We know that complete market transformation is possible, we have already seen renewable energy progress, but no single business or group can do this alone. 

In this episode hear how:

  • Market transformation differs from the incremental changes we’ve seen so far

  • A system change will require building pre-competitive coalitions who all have a vested interest in change and supporting market making value chains

  • By harnessing the power of both business and the private sector, we can work together for real transformation

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