Circulytics supports a company’s transition towards the circular economy, regardless of industry, complexity, and size. Going beyond assessing products and material flows, this company-level measuring tool reveals the extent to which a company has achieved circularity across its entire operations. It does this by using the widest set of indicators currently available: enablers and outcomes. Circulytics:

  • Measures a company’s entire circularity, not just products and material flows
  • Supports decision making and strategic development for circular economy adoption
  • Demonstrates strengths and highlights the areas for improvement
  • Provides optional transparency to investors and customers about a company’s circular economy adoption
  • Delivers unprecedented clarity about circular economy performance, opening up new opportunities to generate brand value with key stakeholders

The Circulytics indicators have been developed by the Foundation in collaboration with 13 Strategic Partners and member companies, and have been tested by over 30 companies during 2019. When creating Circulytics, we sought alignment with other circular economy related initiatives, which will be in ‘other tools’ as they become available.

To be successful, it is becoming increasingly clear that businesses need to consider their social and environmental impact, and many are embracing the circular economy as a model that tackles global challenges such as climate change, waste and pollution, and biodiversity loss. But we cannot achieve a circular economy until we can properly measure it. To learn more about the importance of data, and how it can help companies adopt or further embed circular economy practices, please read the following article: A new measure of business success: Why data and measurement are key to a circular economy transition.

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Once your reporter's details have been submitted, they will be provided with access and a secure link to the Circulytics survey platform, along with their unique log-in. After submitting the required qualitative and quantitative data in the survey platform, companies will receive a bespoke company scorecard, which features a comprehensive breakdown of their results and an overall circularity score. The insights generated in this scorecard help companies identify opportunities to design out waste, keep materials and products in use, and generate environmental benefits.

Please note that the Ellen MacArthur Foundation does not validate the submitted data, nor does it endorse companies which have received a score card.

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